Which Is The Best Teeth Whitening Toothpaste?

Teeth take a lot of abuse throughout our lives. They can get stained by all sorts of food and drinks and lifestyle choices – red wine, tea and coffee, smoking, and overly sugary drinks are the main culprits, but other things can cause your teeth to look less that bright, shiny white. How do we change this? Well, you could give up every single vice and live the healthiest life that you possibly can – but you may even find that this does not entirely do the trick and your teeth are still stained. What you need to combat this is the best teeth whitening toothpaste.

Whitening toothpastes are like a toothpaste plus – they clean your teeth and offer great protection against cavities and other tooth issues, but also offer you the chance to make your teeth look young, healthy and unblemished again.

Key considerations

Teeth whitening toothpastes are not an overnight fix and may have some side effects, but you will find that with continued use that your teeth will become whiter, and any stains that are on them will be lifted away.

When you are shopping for the best teeth whitening toothpaste, you will be looking for a product that actually works. There is no point spending your money on something that doesn’t do what it says on the tin!

Lots of us are also seeking a product that is kind to the environment, and preferably one that doesn’t involve any cruelty to animals.

Many of the best teeth whitening toothpaste are specially designed to remove the staining caused by every day life – some of them can be quite harsh on the teeth and gums, however, so if you have sensitive teeth then look for a whitening toothpaste that is sensitive.

Lots of people are averse to using fluoride in their dental products, and you can find whitening toothpastes that do not contain this chemical.

We have had a thorough look through the lists of toothpastes on the market, and we have picked out a few of the best products in the UK to help your pearly whites become, well, pearly white again!

Best Teeth Whitening Toothpaste: Top 5 Reviews

1. Colgate Max White Expert Complete Whitening Toothpaste 90ml


A toothpaste made by a trusted brand that is designed to whiten your teeth – what’s not to love? Colgate is a brand that many of us specifically shop for, so a whitening toothpaste made by them is a big draw.

What we like about it:

  • Enamel friendly. This toothpaste will not damage the essential enamel on your teeth, meaning that it will keep your teeth healthy, and will also not contribute to tooth sensitivity.
  • It has an instant effect. This paste is so efficient that it can make your teeth instantly appear whiter – no waiting for weeks to see results with this one! You can start to see a difference after the first couple of brushes.
  • Reverses yellowing. Yellowing of the teeth is one of the hardest effects to get rid of, yet this toothpaste manages it thanks to its composition and clever ingredients.
  • Minty fresh taste. This toothpaste, unlike some whitening toothpastes, which can be a bit chalky and unpalateable, has a light mint flavour which adds to the freshness of the mouth as well as a cleaner, whiter exterior.
  • Comes in a flip top tube. No more squeezing this toothpaste from the middle and running out halfway through – this one has a flip top so the paste is always ready to squeeze out of the tube.

2. L.A PACIFIC Enzyme Teeth Whitening Toothpaste


For those who want a natural whitening toothpaste, this is the one for you. It reacts with the sugars in your mouth to create an instant whitening effect – and it does it all naturally with non harmful ingredients.

What we like about it:

  • Contains sea salt. This product is a fast and effective tooth whitener, and it achieves its aims without being too abrasive on the surface of your teeth. Salt is also a great antiseptic and antimicrobial ingredient, meaning that it can help with reducing the amount of harmful bacteria in your mouth.
  • Vegan and cruelty free. This toothpaste is not tested on animals, nor does it contain any ingredients that come from animals, making it a strong contender for those who are interested in a cruelty free toothpaste.
  • It works very quickly. Most users of this toothpaste notice that it has an effect right from day one, and it can lighten the shade of your teeth from the first time you use it.
  • Doesn’t cause sensitivity. This toothpaste will not affect the enamel of your teeth, meaning that it will not make your mouth sensitive to changes in temperature or different types of food.
  • Works with your body. The formula of this toothpaste works with your body directly; its whitening action is based on changing the sugars in your mouth to hydrogen peroxide, which is a known cleaning agent.

3. Activated Charcoal Whitening Toothpaste Mint Flavour


Charcoal, despite its dark appearance, is the most effective natural cleaning agent known to man! It may seem counter intuitive, to put a dark coloured substance on your teeth to make them whiter, but trust us – this one works at whitening.

What we like about it:

  • 100% natural. This toothpaste contains all natural ingredients, making your smile healthy for the environment as well as for you and your teeth.
  • Clean, minty flavour. Everyone loves minty fresh breath, right? This toothpaste will help to neutralise bad odours at the same time as it kills the bacteria that make them.
  • Free from fluoride. Many people, an increasing number in this day and age, are against fluoride in their toothpaste as it is a known neurotoxin. This toothpaste contains no fluoride, so it is suitable for those who are against it for whatever reason.
  • Charcoal is an excellent cleaner. Activated charcoal is used for people who have suffered poisoning, so it is ideal for removing the toxins that cause staining on teeth – even heavy staining caused by smoking can be lifted with this toothpaste.
  • Polishes teeth. Even those people whose mouths feel “fuzzy” a few hours after brushing have reported great results with this whitening toothpaste – plus it removes stains and plaque equally as effectively.

4. iWhite Instant Teeth Whitening Tooth Paste


This remineralising toothpaste has a fantastic effect on teeth – whether you are using it to whiten your teeth or simply to improve your oral health. It can remove stains as well as give you a really clean, healthy mouth.

What we like about it:

  • Whitens the teeth as well as removing bacteria and improving oral health. This toothpaste is very good for the whole of your mouth, not just whitening your teeth, as it can remove bacteria thus preventing the causes of bad breath and tooth problems.
  • It is more than just a whitener. When you brush your teeth with this toothpaste, you are whitening your teeth at the same time as preventing stains, improving the health of the teeth below the gum line, and restoring the enamel.
  • Contains PAP. This new, innovative substance is safe for both teeth and gums, and is clinically proven to increase the whiteness of your smile.
  • Inhibits the growth of plaque. Plaque and tartar are two of the most damaging substances for your mouth, so a toothpaste that removes these issues as well as whitening your teeth is a big plus.
  • Micro purifying crystals. These toothpastes contain purifying crystals that are designed to give an instant polishing effect, making the teeth appear bright white and polished, and accentuating the tooth’s natural shine.

5. AP-24 Whitening Fluoride Toothpaste


This toothpaste is not only whitening but also strengthening; designed to help teeth be as as strong and healthy as they can be – and as bright white and shiny as they can be too.

What we like about it:

  • A little goes a long way. This toothpaste will last and last, making it a great investment as you don’t need to use a lot to see a big difference in your teeth. This also means that it will save you money too!
  • Can also support gum health. Using this toothpaste will not only help your teeth to be whiter, but it can also help your gums by reducing inflammation that can contribute to gum disease.
  • Mild and gentle. You will notice an effect when you use this toothpaste, but it won’t drastically alter the PH of your mouth or make your teeth and gums sore or inflamed. It is a gentle product which will do what it says on the tin without adversely affecting your teeth.
  • Maintains whiteness after using products. If you have had your teeth professionally whitened, you may find that commercial toothpastes don’t uphold the same standards. This toothpaste will make you feel like you’ve just stepped out of the dentist.
  • Can help stains caused by smoking. Smoking stains are some of the hardest to remove; however this product can help improve the look of even long term smoker’s teeth, making it a great addition to your bathroom cabinet.